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Efficient, trackable and flexible e-marketing
We have everything
you need to manage your email marketing from start to finish. Organising
your mailing list, designing very cool emails and tracking the response
to your campaigns – we’ve
got it covered.
Your mailing
list
In setting up your mailing database we can import your existing database
(in excel format) and organise your recipients into groups, or segment
them dynamically by location, demographics and more.
To help build your database we can even setup a personalised signup screen
on your website to allow new people to request inclusion in your mailings
of future newsletters and updates.
When we’ve started a campaign we’ll automatically handle bounce
backs and opt-outs, spot formatting issues, protect against duplicates
and make sure your lists are always safe, secure and accurate.
Add our permission tools and advice, and we’ll make sure you’re
managing and building your audience the right way.
Email design and delivery
We can design great looking html emails for newsletters, promotions,
press releases and much more. When your ready to send we’ll make sure every
email is personalised by name and potentially in many other ways too.
We can create the marketing concept, write the copy, artwork your email
and source & supply the images - a one-stop-shop for first class email
campaigns.
We have some great sending features to make life easy too:
Before we send we proof your campaign for filter un-friendly words,
phrases or formatting likely to hinder your delivery to some inboxes
- and then fix them to improve your delivery rates.
We can send your mailing
immediately or schedule it to be sent out at a particular time.
Have people in your audience who can’t get html? No problem, we
automatically deliver both html and plain text and let email clients
pick the one they want. We’ll even send a text-only delivery if
we think a client may be blocking html altogether.
We’ll continue
trying to reach those hard-to-reach recipients as much as 24 hours
after your mailing is sent, to make sure we get as many emails delivered
as possible, every time.
Tracking response
With Resolution you get real-time response tracking that lets you
know just about everything that happens to your campaigns, as it
happens.
We’ll set you up so you can access our real-time tracking website anytime
to see who opened your campaign, clicked on links, forwarded your campaign to
friends or signed up to get your future emails.
You’ll see who bounced (definitely didn’t get your email)
and be able to follow up with them. Also you’ll be able to see
how you’re
doing over time and use what you learn to help shape your future campaigns
and generate even better results.
For every email you send you’ll
know • who opened it (and when) who clicked on which links
of your campaign • who forwarded it using your campaign’s built-in
send-to-a-friend feature • who bounced and when it happened • who opted
out, and you won’t
have to worry about accidentally sending to them again • we’ll
make sure every opt out is automatically removed from the database.
click
here to sign up for our updates
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